More and more companies are starting to offer their business via the Internet. This development has some advantages: you are your own boss, you can realize your own potential, you make high profits and you benefit from flexible working hours. But competition is fierce and new business concepts are constantly being introduced to the market. In order to stand your ground in the competition, it is necessary to optimize your own website for search engines so that it does not get lost in the vastness of the Internet. In this article we will explain what you should pay attention to. 1. Basics Google records about 3.8 million queries per minute. In order to deliver relevant information to the users, a pre-sorting has to take place. This pre-sorting is based on certain ranking factors, which ultimately decide whether your website will rank higher in the search results or not. Under SEO…

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