A website is a compound word made up of the terms World Wide Web and Site (German location). It usually contains all HTML / PHP websites that are grouped under one domain. The homepage is often understood to be the index.html, which appears when the main domain is called up. Then there are numerous subpages such as: about us or contact, … Furthermore, a website can be based on HTML, PHP or Java and supported by a CMS such as Wordpress. Whenever we talk about a website, it can always be reached on the Internet. The opposite would be locally saved pages or special intranet pages like those owned by many companies. A special kind is that Niche website which deals with a specific topic or a Online shop who sells special goods. In colloquial language, however, this is also called a website. Basically, both are also a website, only…
A domain is used to reach websites. You can of course just enter the IP address like 175.183.19.94 but this is a bit difficult to remember in the long run. That is why domains like www.amazon.de were introduced, which make it easier to use. A domain consists of three parts. Firstly, first-level such as .de .com or .fr and many more. So the ending. On the other hand there is the middle part, for example Amazon, which is the name of what is called. Last but not least, in the third level, which does not always have to be the case, the sub-page such as partnernet.amazon.de can be found Furthermore, there have recently been many other endings such as .tips, .blog, .berlin and many more, which are becoming more and more numerous. A domain can be booked with any provider and is managed by a central domain office in Germany…
WordPress is web software with which you can create modern internet presences, websites, Blogs and Online stores can implement. WordPress is free software that you can use for free and whose quality you can contribute at any time if you want. Wordpress is particularly well suited for blogs and has many plugins so that it can even be used as a web shop and, as with Projektify, as a marketplace. It is based on the PHP scripting language and is free as open source software. Wordpress was published in 2001 by Michael Valdringhi as a web blog system under the name cafelog. In 2004 the first stable system appeared under the name Wordpress. All versions are named after jazz musicians. In 2007 Wordpress won the award for the best CMS system. [werbung] [fotolia]
Social media, in German social media, serve to network users and their communication and cooperation via the Internet. This networking is mostly profile-based. The aim of social media is the exchange for both private and professional purposes. Companies can communicate with (potential) customers via social media platforms, carry out marketing measures and market research, as well as offer feedback options and customer support. Typical social media platforms are Blogs , Wikis, photo and video platforms, chats and discussion forums. The best known include Facebook, Twitter, Instagram and Xing. [werbung] [fotolia]
The return describes the overall success of an investment within one accounting period. It therefore indicates the ratio of the payout to the deposits made by this system. The return is therefore important for measuring the success of an investment The aim of every financial or capital investment is to achieve a certain amount with the invested capital. This is commonly referred to as the rate of return. The rate of return, also known as profitability, can be viewed in terms of payment or balance sheet: Payment-oriented consideration: In the case of the total return on capital from the payment-oriented perspective, the company’s surplus payments are in relation to the total capital employed. If you want to find out the return on equity, you have to deduct the interest payments to the lenders from the company’s surplus. Balance sheet-oriented view: The profit for the period is set in relation…
A blog is a kind of online diary or journal in which at least one person writes down facts or thoughts. The term blog, whose full name is actually weblog, came from the two English terms World wide web and log for logbook. As a rule, the content of a blog is very different from the content of daily newspapers and magazines. Blog content is usually very personal text content that is similar to a diary entry. In terms of style, it is rather free, designed according to personal preferences. The blog itself usually consists of a long, chronologically sorted list of entries. In addition to personal blogs, there are also blogs on specific topics (topic blogs) and from companies (company blogs). Microblogging is a special form in which a blog entry does not contain more than 140 words. Probably the best known platform for such microblogs is Twitter. [werbung]…
The term SEO stands for the English form search engine optimization , in German search engine optimization. As the term already suggests, it is understood to mean all measures that make a website appear higher in the search results of a search engine. The aim of search engine optimization (SEO) is that the website is ranked higher in the organic search results pages of search engines such as Google. As a result, more users will visit the website. The SEO is aligned so that the search engines can read and analyze the website optimally. In the process of search engine optimization itself, you should primarily use keywords that are appropriate for the website. Ideally, a keyword analysis should be carried out to find out which keywords rank optimally. Two types of search engine optimization There are two different types of optimization, on-page optimization and off-page optimization. With on-page optimization you…
The credit rating describes the solvency and willingness of a natural or legal person. In order to be able to make an assessment of the creditworthiness of a person or a company, creditors can be given consent to the creditworthiness check. The largest private company that offers credit checks for creditors is Schufa Holding AG. Credit check Credit checks are usually carried out on credit inquiries, mobile phone contracts or payments on account. This is to avoid over-indebtedness. The most important criteria for assessing creditworthiness are personal and economic creditworthiness. Current circumstances and past payment behavior are included in the check. Companies like Schufa collect such data. Division into credit rating classes The credit rating is divided into so-called credit rating classes. Such a class shows the ability and willingness of a customer to meet his future payment obligations in full and on time. The different classes are shown in…
A GbR, a company under civil law, is a form of company with several people. definition The civil society (GbR) is one of the so-called partnerships. In contrast to a GmbH, a GbR can be founded without complex formalities by two or more people who pursue a common goal. It is important here that it is not allowed to pursue any commercial goals in the sense of trade. If this is the case, it will automatically be converted into an open trading company (OHG). Legal background A GbR can be founded by both natural and legal persons by means of a partnership agreement. This form is mainly found in joint practices and law firms. It should be noted that with this type of company, all shareholders are fully liable. As with all partnerships, the partners are liable with the company’s assets, but also with their private assets. Note: All legal…
A start-up is a young company that promises great growth potential and is characterized by particularly innovative ideas. definition The English term “Startup” is a noun of the English verb “to start up” (sometimes “to set something in motion” or “to found”) and describes a relatively new company that is still young. The companies are in the early stages, but have particularly high growth potential and solve specific consumer problems and / or revolutionize the consumer experience. It is not uncommon for the influence of companies to change entire areas of society. Differentiation of the start-up from other companies Not every new company is commonly referred to as a start-up: Such companies have a high growth potential and convince primarily through innovative ideas that solve specific problems. Examples for start-up companies A newly founded bakery would not be called a start-up, even if it is of course a company. However,…