You have a good one Niche side and now want to gild them. This is fundamentally a good idea, niche sites are often a good investment and can be sold at high profits. This article shows you how to convince a buyer, calculate the price and then go through the sales process.

Selling a niche site – strong arguments

Now you have no more time or you just want to devote yourself to new projects. Selling the niche side is then necessary. To do this, you have to convince a buyer to take them over. This can be easy if the niche site has been bringing you stable profits for a while. Due to the low interest rates, one niche site often makes more Return as a call money account. With the help of our return calculator, you can calculate this fact for the potential buyer and make it palatable to him.

Web projects are speculative

A web project can be compared with stocks, ETFs or certificates. You speculate that a site will prevail on the web and Google and make a profit. So that you can evaluate the result of the return calculator, we show you the return per year of equivalent savings investments. If your web project has a better rate, you can use it to attract a buyer.

  • World ETF: 33%
  • Tech ETF: 48%
  • Apple share: 40%
  • Tesla share: 61%
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It should be noted, however, that these figures are only an initial guide deliver and cannot yet provide an exact statement about the actual return. However, there is more to consider than just finding a buyer. You have to sell the site afterwards. This process is actually not difficult, but there is a lot to consider. We have therefore put together a checklist for you. There you will also find links to ours Sample contracts and a compact presentation of all points that are important when selling. We particularly point out to agree directly which support you will take over after the purchase and which not.

Tip: Take a look at our checklist Sell niche site

Sell niche site – pricing

An important component in this case is pricing. How much should you ask On the one hand you can of course estimate the purchase price based on the return and attract the buyer with a return of 80%, for example, and on the other hand a niche site is also like a Startup an emotional thing. So there are components like attractiveness and potential that count as well SEO as well as traffic in the purchase. Arguments can include:

  • Potential after purchase
  • Stable gains over the past 12 months
  • Sustainable SEO
  • High traffic

Tip: Take a look at our checklist for pricing

If your niche site has stable profits, this means a solid investment, sustainable SEO also contributes and high traffic means that there is still a lot of potential in the site. We have put together a checklist so that you don’t forget any criteria during price negotiations.

Sell your site on Projektify

Projektify is an association and offers a marketplace for the free purchase and sale of finished niche sites. If you are looking for some, you can go straight to look at our ads or simply place your ad for free . Read more too Tips on how to sell a webshop can or Experience reports on buying web projects as well as others Articles on affiliate sites .

In addition, on Projektify you have the opportunity to be professionally supported by one of our partners when selling a web project. Use our service right away “ Web project sales advice “.


Did you like this post? Then support Projektify eV and its members with a voluntary donation or simply by one Click on one of the banners of our advertising partners. Many Thanks!

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We are the international Version of Projektify.de a Marketplace for buying and selling webprojects. We give here recommendations for online-businesses and offer a tool for M&A Companies.

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